BFA Graphic Design and BA Design Studies with minor in Photography from San José State University, USA.
I’m Singapore PR, having lived and worked in the lion city for the past decade.
Currently freelancing, feel free to get in touch.
Work Experience
Associate Creative Director
APR ’21 – JUL ’23 🇸🇬 Cowan
Senior Experience Strategist
MAR ’19 – APR ’21 🇸🇬 Landor & Fitch
Design Director
SEP ’16 – NOV ’18 🇸🇬 Interbrand
Designer
NOV ’14 – SEP ’16 🇸🇬 Design Bridge
Senior Communication Designer
DEC ’10 – OCT ’14 🇺🇸 IDEO
Contract Designer
JUL ’10 – AUG ’10 🇺🇸 Astro Studios
Design Intern
JAN ’10 – MAY ’10 🇺🇸 Volume Inc.
Publishing Design Fellow
JUL ’09 – DEC ’09 🇺🇸 Chronicle Books
Selected Clients
Starbucks
SGX
Coca-Cola
BDO
Johnson & Johnson
Pan Pacific Singapore
Philippine Airlines
Keppel Land
National University of Singapore
Actis
Diageo
Eu Yan Sang
Shiseido
Yue Hwa
Mandarin Orchard Singapore
AT&T
Astro
Jardine Cycle & Carriage
WalterMart
Chronicle Books
Awards & Publications
Transform Awards SEA 2022
Iryasa, Silver for best brand architecture solution
Vocsta, Bronze for best visual identity from lifestyle & wellness sector
Landor & Fitch, 2021
‘The Purposeful Workplace’, written article
The Laughing Squid, 2013
Wormhole Map for 826LA, a non-profit writing & tutoring organisation
U.S. Design Patent, bottle design for Coca-Cola Company, 2012
Patent No.: US D796,332 S
GOOD Magazine, Issue 19, 2010
The Neighborhoods Issue
Graphic Design USA, 2008
Annual Inhouse Design Awards